Boost Pet Health Plan Subscriptions
Not everybody feels confident selling pet health plans to clients and as a result their benefits often go unpromoted. Pet health plans are most successful when they sit comfortably within your practice’s range of services, with their many benefits clearly visible to clients. Membership levels peak when the plans speak for themselves, without the hard sell that deters both your team and your clients from discussion. This practical one-day pet health plan training course embeds the confidence and skills required to successfully communicate plans with owners at the reception desk, online and in the consult room.
Effective and Convenient Health Plan Training
Health plans are great for owners and their pets, as well as being very good for business. Compliance rates with routine preventative care improve when clients are members of a plan that spreads the cost of care throughout the year, providing convenience and peace of mind. Onswitch recommend that practices target a minimum of 15% of active client pet health plan membership – this training course will help everyone in your team feel more confident in discussing plan benefits with clients.
Topics covered in the health plan training day include:
- Why pet health plans are good for pets and their owners
- What pet owners want from your practice to help them take care of their pets
- When to talk about pet health plans
- Key messages about plans and what to say at each of the customer touch points:
- Online
- On the phone
- At the reception desk
- In the consult room
- In practice materials
Recommending Pet Health Plans
The benefits of plans should be reiterated to owners in client conversations with receptionists, nurses and vets, although it is important that the discussion is clearly focused on providing best care for the pet alongside convenience for the client – it should never feel like a hard sell or be shoehorned awkwardly in at an inopportune time. With the right vet health plan training your team will soon be confidently and naturally sharing the advantages of membership with clients and boosting plan take up.
Pet health plan training takes place onboard Bertha bus, Onswitch’s custom-fitted mobile training venue. The course runs from 10am to 4pm, with a hearty lunch and all the tea and coffee you can drink included. Bertha’s schedule takes her right around the UK every three months, so there is sure to be a date and a location that suits your team. However, in the unlikely event that you can’t find a convenient session, we can even bring Bertha to your practice for a bespoke private day with your team. Course content can be tailored to meet your specific training needs and focus on the unique challenges and opportunities that exist for your practice.
Every course attendee on the pet health plan training day will enjoy uniquely engaging and highly interactive training delivered by experienced and enthusiastic trainers who have all worked in veterinary practice themselves.
#First4Tickets
When you buy the #First4Tickets we can bring Bertha closer to your practice when we are in your area. This makes it easier for your team to get to their CPD day, but you will have to be quick as its only the first four tickets that gets this option!
To get #First4Tickets please call 01476 565 343 and speak with Carole or Danny in the Bertha Team.
It's past the 10th of the month so your Onswitch Call Coaching results will have landed with you if you are subscribed!
Time to listen to your calls, review your report and re-focus the team.
What went well?
What needs to be done differently?
What support do the team need?
Message us if you'd like support materials to self review your Onswitch calls and we will email you them!
Remember, the phone remains the predominant touch point in the customer journey especially when owners are worried.
For those new to leading a team or are interested in fine-tuning their skills our Managing and Coaching Teams to Success course is for you!
Not only does this course come with a complementary team survey, and personality profile, delegates come away with 👇
- A deeper understanding of what motivates the people within their team
- Understanding different responses to change and how to apply this understanding when facilitating change
- How to deliver feedback on an individual level
- Understanding personality types and tailoring your communication effectively
- Setting goals and understanding how you will support your team to achieve them
Join us in February for our next intake! Dates for this interactive workshop are Thursday 6th and 13th February 10am-12:30pm
Happy New Year folks!
If you are goal setting for the year, remember there are 365 days not just January!
Have a balance between realistic goals and something to strive for! Consider the bigger picture of where you and your practice wants to be and achieve!
Could any of these be your goal?
1⃣ Keep COG's at X% per month
2⃣ Maintain a client NPS of X
3⃣ Get a Team NPS of X
4️⃣ Reach X of calls are answered every month
Whatever your goal is, have a plan on how you will achieve it. Who's involved and who's responsible for which part?
A goal doesn't happen by itself, a plan doesn't happen without implementation - do it as #OneVetTeam
Happy 2025!